by Barbara | Blog, Marketing
Boost Profits With FREE Marketing Tools for Your Interior Design Business I used to cringe when I’d hear people insist that the best time to put your shrinking dollars into more marketing is when you’re down or slow. Well, if you have fewer customers and...
by Barbara | Blog, Marketing
Can Publishing an Ezine (Email Newsletter) Benefit Your Business? Let me see… hmmm… Yes! Sending an ezine on a regular basis, can substantially (yes I said substantially) increase the bottom line in your business. Newsletters are an accepted and well received...
by Barbara | Blog, Marketing
And What Changed My Mind and Brought Me Back As you may or may not know… I gave up on social media marketing a couple years ago. I was quite active with it for several years and I even taught about it! But I found it was getting increasingly more and more...
by Barbara | Blog, Client Attraction, Marketing, Website
Your website is basically your storefront, your business card and your most important marketing piece all rolled into one. How it affects your visitors and potential clients then is certainly very important to your success. When you provide a pleasant and compelling...
by Barbara | Blog, Business of Design, Marketing
Do You Use a Welcome Packet? Recently I’ve been updating my Welcome Packet and was reminded of the amazing opportunity I’ve been passing by when I’ve allowed myself to be ‘too busy’ to send one. A Welcome Packet provides an excellent...
by Karen May Dy | Blog, Marketing
You could spend lots of time and money promoting your interior design credentials. But why? Why not acquire a collection of all the forms you’ll need to sell yourself economically, in half the time. My colleague Fred Berns, one of the interior design industry’s...
