by Barbara | Blog, Business of Design, Interior Design Business
Have you ever had to ‘fire’ a client? You know the ones… they are demanding, demeaning, they don’t value you or your time, nor are they very pleasant to work with. Well… I had a situation like that, recently. My very first one as a matter...
by Barbara | Blog, Business of Design, Marketing
Do You Use a Welcome Packet? Recently I’ve been updating my Welcome Packet and was reminded of the amazing opportunity I’ve been passing by when I’ve allowed myself to be ‘too busy’ to send one. A Welcome Packet provides an excellent...
by Barbara | Blog, Business of Design, Website
I didn’t know what to say! Yesterday I received a phone call from a past client. His website, the one we built for him last summer, his gorgeous website (one of my ‘babies’)… is gone forever. POOF! I was in shock. It took a few minutes to sink...
by Barbara | Blog, Business of Design
Last week I received several inquiry phone calls and I just had to tell you about two of them. Caller #1 We’ll call her Charlene. Charlene just moved in to the neighborhood and called about getting an estimate for window treatments in her home. She’s in a luxurious...
by Barbara | Blog, Business of Design
This guest post is by Fred Berns of InteriorDesignBusiness.net The people who need to know you, don’t. Your prospects don’t. Your website visitors don’t. Even your clients don’t. That’s because, if you’re like most interior design professionals, your promotional bio...
by Barbara | Business of Design, Marketing
I’ve been thinking about this for a long time, and used to see it play out in my interior design business, before I became aware of what I was doing. You see… today, I often talk with people who ask me… “What can I do to market my business that’s free? or “Is...